Haier has been providing customers with high quality products for 27 years and is the number one brand of Major Appliances in the world with 7. 8% retail volume share in 2011*. Haier prides itself on being a forerunner in the industry. Here at Haier we are dedicated to providing customers with innovative and smart products to better meet their needs. It all starts with our corporate philosophy, a credo based on delivering quality products and constantly innovating. For Haier, our customers’ needs are most important when it comes to product development and design. This is why we have 29 manufacturing bases and 16 industrial parks in Middle East, Africa, Europe, North America and Asia. Our global presence allows Haier to localise our production and build high-quality products tailored to local needs. With eight Research and Development centres around the world, Haier is equipped to stay on top and meet our goal of providing a large range of durable products.