CANEGROWERS mission is to lead, protect, communicate and serve the interests of cane growers. Our vision is to secure a sustainable South African cane growing sector that maximizes the value of sugar cane in an agro-industrial environment. We will do this through the following objectives: Ensure CANEGROWERS is the duly mandated representative of all cane growers in South Africa. Be effective visionary and innovative leaders within the diverse cane growing communities. Ensure that all cane growers are able to receive fair value for all the components of the sugar cane plant. provide appropriate services to enhance the sustainability of all cane growers. Provide effective protection of growers’ interests through lobbying advocacy and communication. Ensure unity of growers through appropriate structures.